Unlock the secret to building products that users love. Learn how understanding how to identify and maximize aha moments can help you drive retention, virality, and conversion.

A key part of Spotify’s success is driven by the company’s unique approach to enhancing team agility — a model that can be replicated by other organizations.

Embracing incremental innovation is not only a way to remain competitive but also a way to continuously improve and exceed customer expectations.

Put simply, understanding the costs of developing a product, feature, or update helps you make more informed decisions throughout the product lifecycle.

In this guide, we’ll explain what cost estimation is, why it’s important, and how you can use it to make more informed product decisions.

The key to innovating on your business model is to ask the right questions: What value do you offer to the market? How will the market discover your value prop? How do you benefit from delivering that value?

Business transformation is a complex and challenging process that requires careful planning, execution, and monitoring. Learn how to be the next Microsoft, not the next Blockbuster.

Having a permanent, single source of information about the product that details the why, what, and how is a powerful resource for product teams and stakeholders alike.

Quality function deployment (QFD) helps you validate whether you’re on the right path to satisfying your customers.

As a PM, you and your team likely will face many different customer pain points, needs, and opportunities. It helps to have a well-structured, evidence-based problem statement.

Many factors contribute to a startup’s demise. While there isn’t a single reason for it, a poor product development strategy almost guarantees failure.

Though originally designed for manufacturing, the product process matrix (PPM) can help digital PMs streamline production operations and estimate their company’s unique standing in the market.