Tag: product-strategy

Product Development Strategy: Definition, Examples, And Guide

Product development strategy: Definition, examples, and guide

Product Management

Many factors contribute to a startup’s demise. While there isn’t a single reason for it, a poor product development strategy almost guarantees failure.

David Pereira
Apr 10, 2023 ⋅ 5 min read
The Product Process Matrix (PPM): Definition, Examples, And Template

The product process matrix (PPM): Definition, examples, and template

Product Management

Though originally designed for manufacturing, the product process matrix (PPM) can help digital PMs streamline production operations and estimate their company’s unique standing in the market.

Suhasini Gadam
Apr 7, 2023 ⋅ 11 min read

Cause and effect analysis with a fishbone (Ishikawa) diagram

Product Management

There are many cases where product managers have to analyze the cause of a problem, and a fishbone diagram is a powerful tool for product managers to benefit from.

Praveenkumar Revankar
Apr 6, 2023 ⋅ 8 min read
15 Product Roadmap Tools To Consider (Free And Paid)

15 product roadmap tools to consider (free and paid)

Product Management

The best product roadmap tools enable you to effectively communicate your product strategy, track and report on your progress, and facilitate collaboration with employees and stakeholders.

Sara Nguyen
Apr 4, 2023 ⋅ 10 min read
Keeping An Eye On Competition: TikTok Vs. Instagram Case Study

Keeping an eye on competition: TikTok vs. Instagram case study

Product Management

TikTok first launched in 2017 and Instagram released a reels component to mimic it in 2020. The TikTok vs. Instagram war began.

Antonio da Fonseca Neto
Mar 31, 2023 ⋅ 9 min read
What Is Exploratory Testing Benefits And How It Works

What is exploratory testing? Benefits and how it works

Product Management

A main benefit of exploratory testing is that it provides a great opportunity to learn about the application and fill in any missing knowledge gaps.

Robert Drury
Mar 30, 2023 ⋅ 4 min read
Simple Root Cause Analysis Using The Five Whys Framework

Simple root cause analysis using the Five Whys framework

Product Management

It is always good to get into the habit of asking “why?” This is where the Five Whys framework steps in.

Ian Khor
Mar 27, 2023 ⋅ 7 min read

How to transform product culture with paper prototyping

Product Management

Paper prototyping is really “just sketching,” but it can actually be an incredibly powerful process when used to its full potential.

Daniel Schwarz
Mar 24, 2023 ⋅ 6 min read
Can ChatGPT Transform How We Build Products?

Can ChatGPT transform how we build products?

Product Management

Can ChatGPT transform the way we work? Today, it’s young and limited in what it can do, but as you’ll see, the potential is huge.

Glenn Block
Mar 23, 2023 ⋅ 7 min read
How To Create A Go-To-Market Strategy: Guide With Examples

How to create a go-to-market strategy: Guide with examples

Product Management

Creating a go-to-market strategy is more art than science. However, it is crucial to start with a hypothesis, do it early, and make it fluid enough to pivot based on data.

Harish Natarahjan
Mar 23, 2023 ⋅ 10 min read
What Is Product Architecture and How to Define It

What is product architecture and how to define it

Product Management

Learn what a product architecture is, how to define it, and ways to structure and organize your product to optimize the user experience.

Suhasini Gadam
Mar 23, 2023 ⋅ 7 min read
What Is Convergent Thinking And How Is It Used?

What is convergent thinking and how is it used?

Product Management

In this article we discuss convergent thinking in product management and how to incorporate it into the product development process

Monica Dhiman
Mar 22, 2023 ⋅ 6 min read