Zeynep Cansu Yildirim I am an experienced PM of 5+ years with 9+ years of analyst and leadership experience in software companies, currently working as a PM in an ecommerce company. I am an Electric and Electronic Engineer with a Masters in Engineering Management. In my social life, I like skiing, kitesurfing, boxing, and am a professional horse rider in show jumping competitions.

Stories by Zeynep Cansu Yildirim

An Overview Of Product Themes

An overview of product themes

Product Management

A product theme is a high level determinator of the activities you’re planning to achieve that connects all the tasks of a product.

Zeynep Cansu Yildirim
Mar 8, 2024 ⋅ 3 min read
What Is Jira?

What is Jira?

Product Management

Jira is a software program launched in 2002 by the Australian software company Atlassian to solve project management problems.

Zeynep Cansu Yildirim
Dec 21, 2023 ⋅ 5 min read
A Guide To Mastering Product Marketing

A guide to product marketing

Product Management

Product marketing helps you determine the goals and go-to-market strategy of your product and helps you better adapt to market shifts.

Zeynep Cansu Yildirim
Dec 8, 2023 ⋅ 3 min read
Embracing Continuous Product Design

Embracing continuous product design

Product Management

Continuous product design is an ongoing activity that loops between the design, prototype, test, release, and feedback stages.

Zeynep Cansu Yildirim
Nov 20, 2023 ⋅ 3 min read
Empowering PMs: Building Trust And Autonomy

Empowering PMs: Building trust and autonomy

Product Management

In this article, we will talk about the importance of building trust and autonomy in product management leaders and teams.

Zeynep Cansu Yildirim
Oct 4, 2023 ⋅ 6 min read
A Guide To Becoming An Effective Communicator

A guide to becoming an effective communicator

Product Management

An effective communicator is someone who speaks clearly, directly and simply so the listener can understand the exact message.

Zeynep Cansu Yildirim
Sep 28, 2023 ⋅ 3 min read
Overcoming The Curse Of Knowledge

Overcoming the curse of knowledge

Product Management

The curse of knowledge is a bias people develop where they assume other people have the same level of knowledge they do.

Zeynep Cansu Yildirim
Aug 31, 2023 ⋅ 8 min read
Understanding Synergy: The Power Of Combined Efforts

Understanding synergy: The power of combined efforts

Product Management

Synergy occurs when you work as a group to deliver more value than you would’ve through individual efforts.

Zeynep Cansu Yildirim
Aug 16, 2023 ⋅ 2 min read
A Guide To Setting Effective Short-Term Goals

A guide to setting effective short-term goals

Product Management

Short-term goals are the goals you plan to achieve within three months. The term plans may differ according to company or product strategies.

Zeynep Cansu Yildirim
Aug 11, 2023 ⋅ 4 min read
Avoiding Death By PowerPoint With Engaging Presentations

How to avoid death by PowerPoint with engaging presentations

Product Management

As you can probably guess, “death by PowerPoint” is a term used to describe presentations where the presenter ends up losing their audience.

Zeynep Cansu Yildirim
Aug 3, 2023 ⋅ 3 min read
Effective Time Management: Definitions, Skills, And Techniques

Effective time management: Definition, skills, and techniques

Product Management

Time management is an activity that requires you to plan and organize your time effectively. Managing your workload gets harder under stress.

Zeynep Cansu Yildirim
Jul 31, 2023 ⋅ 5 min read
How To Run A Management Meeting Agenda Template

A guide to successful meeting management

Product Management

Meeting management is the ability to run meetings efficiently and effectively, keeping them focused, and ensuring they deliver the intended outcomes.

Zeynep Cansu Yildirim
Jul 11, 2023 ⋅ 5 min read