Zeynep Cansu Yildirim I am an experienced PM of 5+ years with 9+ years of analyst and leadership experience in software companies, currently working as a PM in an ecommerce company. I am an Electric and Electronic Engineer with a Masters in Engineering Management. In my social life, I like skiing, kitesurfing, boxing, and am a professional horse rider in show jumping competitions.

Stories by Zeynep Cansu Yildirim

Embracing Continuous Product Design

Embracing continuous product design

Continuous product design is an ongoing activity that loops between the design, prototype, test, release, and feedback stages.

Zeynep Cansu Yildirim
Nov 20, 2023 ⋅ 3 min read
Empowering PMs: Building Trust And Autonomy

Empowering PMs: Building trust and autonomy

In this article, we will talk about the importance of building trust and autonomy in product management leaders and teams.

Zeynep Cansu Yildirim
Oct 4, 2023 ⋅ 6 min read
A Guide To Becoming An Effective Communicator

A guide to becoming an effective communicator

An effective communicator is someone who speaks clearly, directly and simply so the listener can understand the exact message.

Zeynep Cansu Yildirim
Sep 28, 2023 ⋅ 3 min read
Overcoming The Curse Of Knowledge

Overcoming the curse of knowledge

The curse of knowledge is a bias people develop where they assume other people have the same level of knowledge they do.

Zeynep Cansu Yildirim
Aug 31, 2023 ⋅ 8 min read
Understanding Synergy: The Power Of Combined Efforts

Understanding synergy: The power of combined efforts

Synergy occurs when you work as a group to deliver more value than you would’ve through individual efforts.

Zeynep Cansu Yildirim
Aug 16, 2023 ⋅ 2 min read
A Guide To Setting Effective Short-Term Goals

A guide to setting effective short-term goals

Short-term goals are the goals you plan to achieve within three months. The term plans may differ according to company or product strategies.

Zeynep Cansu Yildirim
Aug 11, 2023 ⋅ 4 min read
Avoiding Death By PowerPoint With Engaging Presentations

How to avoid death by PowerPoint with engaging presentations

As you can probably guess, “death by PowerPoint” is a term used to describe presentations where the presenter ends up losing their audience.

Zeynep Cansu Yildirim
Aug 3, 2023 ⋅ 3 min read
Effective Time Management: Definitions, Skills, And Techniques

Effective time management: Definition, skills, and techniques

Time management is an activity that requires you to plan and organize your time effectively. Managing your workload gets harder under stress.

Zeynep Cansu Yildirim
Jul 31, 2023 ⋅ 5 min read
How To Run A Management Meeting Agenda Template

A guide to successful meeting management

Meeting management is the ability to run meetings efficiently and effectively, keeping them focused, and ensuring they deliver the intended outcomes.

Zeynep Cansu Yildirim
Jul 11, 2023 ⋅ 5 min read
The Iterative Process Meaning And Definition

The iterative process: Definition, steps, and overview for agile teams

The iterative process is a set of actions consisting of analysis, planning, design, implementation, testing, and review.

Zeynep Cansu Yildirim
Jun 27, 2023 ⋅ 5 min read
How To Build Trust Through Leading By Example

How to build trust through leading by example

Product managers help prevent the development team from veering off track and work to keep the business team aligned on their priorities.

Zeynep Cansu Yildirim
Jun 20, 2023 ⋅ 7 min read
What Is Competitive Advantage Strategy With Examples

What is competitive advantage? Strategy with examples

Competitive advantage can only be created with strategic management. As PMs, we identify the differentiator points and amplify them to create a competitive advantage.

Zeynep Cansu Yildirim
Jun 9, 2023 ⋅ 9 min read