6 Stories by Surbhi Sooni
In this guide, we’ll define what the conversion funnel is, outline its three main levels and four stages, and walk through steps to analyze...
North Star metrics make teams focus on a single goal and prevents them from unintentionally working against each other on different goals.
With the growing competition of e-commerce platforms, OTT channels, or B2C applications, activating and retaining customers revolves around how well customers are engaged.
A prioritization matrix provides visual insight into what should be completed first. Different prioritization matrices are popularly known as problem prioritization, feature prioritization, etc.
Product-led growth puts the product at the center of everything the organization does. Learn how product-led companies enable growth by focusing on creating an...
Best practices to create a good product experience include gathering customer feedback, adhering to quality, following user-centered design (UCD) principles, and applying data-driven product...