Tag: product-strategy

What Is Project Cost Estimation? 5-Step Process With Examples

What is project cost estimation? 5-step process with examples

Product Management

In this guide, we’ll explain what cost estimation is, why it’s important, and how you can use it to make more informed product decisions.

David Pereira
Apr 21, 2023 ⋅ 5 min read
Guide To Business Model Innovation: Strategies And Examples

Guide to business model innovation: Strategies and examples

Product Management

The key to innovating on your business model is to ask the right questions: What value do you offer to the market? How will the market discover your value prop? How do you benefit from delivering that value?

Bart Krawczyk
Apr 21, 2023 ⋅ 7 min read
Business Transformation Guide: Strategy, Process, And Examples

Business transformation guide: Strategy, process, and examples

Product Management

Business transformation is a complex and challenging process that requires careful planning, execution, and monitoring. Learn how to be the next Microsoft, not the next Blockbuster.

Emma Burt
Apr 20, 2023 ⋅ 5 min read
Product Charter: What To Include And How To Create One

Product charter: What’s included and how to create one (with examples)

Product Management

Having a permanent, single source of information about the product that details the why, what, and how is a powerful resource for product teams and stakeholders alike.

Bart Krawczyk
Apr 18, 2023 ⋅ 4 min read
How To Write A Problem Statement: Template And Examples

How to write a problem statement: Template and examples

Product Management

As a PM, you and your team likely will face many different customer pain points, needs, and opportunities. It helps to have a well-structured, evidence-based problem statement.

Ian Khor
Apr 12, 2023 ⋅ 7 min read
Product Development Strategy: Definition, Examples, And Guide

Product development strategy: Definition, examples, and guide

Product Management

Many factors contribute to a startup’s demise. While there isn’t a single reason for it, a poor product development strategy almost guarantees failure.

David Pereira
Apr 10, 2023 ⋅ 5 min read
The Product Process Matrix (PPM): Definition, Examples, And Template

The product process matrix (PPM): Definition, examples, and template

Product Management

Though originally designed for manufacturing, the product process matrix (PPM) can help digital PMs streamline production operations and estimate their company’s unique standing in the market.

Suhasini Gadam
Apr 7, 2023 ⋅ 11 min read

Cause and effect analysis with a fishbone (Ishikawa) diagram

Product Management

There are many cases where product managers have to analyze the cause of a problem, and a fishbone diagram is a powerful tool for product managers to benefit from.

Praveenkumar Revankar
Apr 6, 2023 ⋅ 8 min read
15 Product Roadmap Tools To Consider (Free And Paid)

15 product roadmap tools to consider (free and paid)

Product Management

The best product roadmap tools enable you to effectively communicate your product strategy, track and report on your progress, and facilitate collaboration with employees and stakeholders.

Sara Nguyen
Apr 4, 2023 ⋅ 10 min read
Keeping An Eye On Competition: TikTok Vs. Instagram Case Study

Keeping an eye on competition: TikTok vs. Instagram case study

Product Management

TikTok first launched in 2017 and Instagram released a reels component to mimic it in 2020. The TikTok vs. Instagram war began.

Antonio da Fonseca Neto
Mar 31, 2023 ⋅ 9 min read
What Is Exploratory Testing Benefits And How It Works

What is exploratory testing? Benefits and how it works

Product Management

A main benefit of exploratory testing is that it provides a great opportunity to learn about the application and fill in any missing knowledge gaps.

Robert Drury
Mar 30, 2023 ⋅ 4 min read
Simple Root Cause Analysis Using The Five Whys Framework

Simple root cause analysis using the Five Whys framework

Product Management

It is always good to get into the habit of asking “why?” This is where the Five Whys framework steps in.

Ian Khor
Mar 27, 2023 ⋅ 7 min read