Willem-Jan Ageling My name is Willem-Jan Ageling. I coach teams to create high-value products in complex environments. I am the co-owner of and writer for Serious Scrum. I currently work as a Senior Agile Coach at Worldline.

Stories by Willem-Jan Ageling

A Guide To The unFIX Model

A guide to the unFIX model

Product Management

The unFIX site describes unFIX as, “Organization design for continuous innovation and better human experience.”

Willem-Jan Ageling
Jan 8, 2024 ⋅ 4 min read
Essential Qualities Of A Successful Leader

Essential qualities of a successful leader

Product Management

Good leaders are less interested in the how and more interested in pushing their team towards achieving the end goal.

Willem-Jan Ageling
Aug 2, 2023 ⋅ 3 min read
Decision-Making Support With The Cynefin Framework

Decision-making support with the Cynefin framework

Product Management

Cynefin is a decision support framework to help understand the nature of your problem domain and make guided decisions.

Willem-Jan Ageling
Jun 27, 2023 ⋅ 6 min read
The PDCA Cycle In Modern Product Management

The PDCA cycle in modern product management

Product Management

The agile premise of working in short iterations to create a working product increment and learning from feedback to understand what to best do next is essentially PDCA.

Willem-Jan Ageling
Jun 6, 2023 ⋅ 6 min read