Bart Krawczyk Learning how to build beautiful products without burning myself out (again). Writing about what I discovered along the way.

Stories by Bart Krawczyk

Understanding the 3 types of jobs to be done

Product people tend to oversimplify the jobs-to-be-done framework by focusing only on the most straightforward part — customers’ functional jobs — and ignoring their emotional and social needs.

Bart Krawczyk
Nov 20, 2023 â‹… 5 min read
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15 useful Figma shortcuts to speed up your workflow

One of the ways to improve your design speed is by mastering essential shortcuts. Here are 15 of the most useful in Figma.

Bart Krawczyk
Nov 20, 2023 â‹… 3 min read
A Comprehensive Guide To Drafting Proposal Outlines

A comprehensive guide to drafting proposal outlines

Proposal outlines can take on various forms, but they serve as a way for you to generate buy-in from stakeholders for an initiative.

Bart Krawczyk
Nov 15, 2023 â‹… 6 min read
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How to use ChatGPT in UX design (with sample prompts)

With the proper use of ChatGPT, you can easily double your productivity while maintaining your UX quality standards.

Bart Krawczyk
Nov 8, 2023 â‹… 6 min read
A Guide To Continuous Stakeholder Interviews

A guide to continuous stakeholder interviews

Nothing beats chatting with your stakeholders on a regular basis. And with some structure, you’ll produce even more extraordinary results.

Bart Krawczyk
Oct 23, 2023 â‹… 4 min read
Social Proof Designers

19 social proof examples for designers

Dig deep into the types of social proof, how reputable companies use them, why they work, and how you can emulate that success.

Bart Krawczyk
Oct 20, 2023 â‹… 9 min read
The Myth Of Shared Team Ownership

The myth of shared team ownership

In this article, we’ll unpack the fundamental problem of shared team ownership and what you might actually achieve instead.

Bart Krawczyk
Oct 19, 2023 â‹… 4 min read
A Guide To The Van Westendorp Price Sensitivity Meter (PSM)?

A guide to the Van Westendorp Price Sensitivity Meter (PSM)?

The Van Westendorp Price Sensitivity Meter is a tool used to determine the range of prices your users would deem acceptable for your product.

Bart Krawczyk
Sep 26, 2023 â‹… 6 min read
Understanding the cost of revenue

Understanding the cost of revenue

The cost of revenue refers to the costs accrued to generate revenue and usually comes from either cost-to-serve or cost of acquisition.

Bart Krawczyk
Sep 21, 2023 â‹… 7 min read
UX Problem Statement

Writing problem statements in UX: Definition, example, template

Problem statements are an often neglected yet immensely important part of any UX/UI design initiative. Here’s why.

Bart Krawczyk
Sep 15, 2023 â‹… 7 min read
How to choose the perfect sprint length

How to choose the optimal sprint length

The optimal sprint length has always been a discussion-provoking topic. Although two-week sprints are standard, it’s not always the most appropriate length for a given context.

Bart Krawczyk
Sep 14, 2023 â‹… 8 min read
What Is App Store Optimization (ASO)?

What is app store optimization (ASO)?

ASO includes both how highly the app ranks for direct search results, as well as how discoverable your application is.

Bart Krawczyk
Aug 31, 2023 â‹… 6 min read