Tag: product-strategy

Building A Culture Of Experimentation

Building a culture of experimentation

Product Management

Fostering an experimentation culture tends to be a lot harder for bootstrapped companies than for companies who can afford to take the risk.

Else van der Berg
Jul 26, 2023 ⋅ 5 min read
What Is Lean Six Sigma?

What is Lean Six Sigma? Certifications, belts, principles, examples

Product Management

Lean Six Sigma is a data-driven methodology designed to help you identify and eliminate process inefficiencies while reducing variation and enhancing quality — all with an eye towards achieving operational excellence.

Klaas Hermans
Jul 25, 2023 ⋅ 6 min read
A Guide To Reducing Customer Churn

A guide to reducing customer churn

Product Management

It’s way too common for product managers to try to fight churn without understanding what type of churn they’re dealing with.

Bart Krawczyk
Jul 24, 2023 ⋅ 7 min read
The OODA Loop Decision Making Model: Meaning, Process, Examples

The OODA loop decision making model: Meaning, process, examples

Product Management

The OODA loop strategy is a decision-making process designed to facilitate quick and efficient problem-solving before your competitors can.

Sara Nguyen
Jul 21, 2023 ⋅ 5 min read
What Is A Product Requirement Document (PRD)

What is a product requirements document (PRD)?

Product Management

Product requirements documents act as a bridge between what stakeholders envision for the product and what the development teams can realistically execute.

Jorge Rodriguez-Ramos
Jul 21, 2023 ⋅ 7 min read
Why Is Continuous Optimization Essential For Product Success

Why is continuous optimization essential for product success?

Product Management

The goal of continuous optimization is to assess the impact of the tests you ran and create capacity to keep working through the hypothesis.

Evie Brockwell
Jul 20, 2023 ⋅ 4 min read
What Is Multivariate Testing And When Should We Use It?

What is multivariate testing and when should we use it?

Product Management

Multivariate testing is a type of testing where multiple variables are tested at once, unlike A/B testing where only one variable is tested at a time.

Daniel Schwarz
Jul 19, 2023 ⋅ 6 min read
How To Focus On Outcomes In Your Product Organization

How to focus on outcomes in your product organization

Product Management

To focus on outcomes, product teams need to adapt their mindset to think outcome-first, get buy-in, and deliver on these outcomes over time.

Evie Brockwell
Jul 18, 2023 ⋅ 7 min read
Checkmate How We Built A New Product In Just 6 Weeks

Checkmate: How we built a new product in just 6 weeks

Product Management

Learn how we put together a high-performing team that built a working version of a product — a game called Fantasy Chess — in six weeks.

Anders Haugeto
Jul 17, 2023 ⋅ 6 min read
7 Companies With Successful Product Organization Strategies

7 companies with successful product organization strategies

Product Management

This article looks at a handful of companies that have adapted and/or created working models that allowed them to be successful.

Lola Sizemore Brautigan
Jul 13, 2023 ⋅ 8 min read
How To Identify And Analyze Market Opportunities

How to identify and analyze market opportunities

Product Management

Market opportunity analysis is the pivotal first step in crafting both a company’s initial strategy and its product strategy.

Shehab Beram
Jul 13, 2023 ⋅ 4 min read
BHAG: How To Create Big, Hairy, Audacious Goals (With Examples)

BHAG: How to create big, hairy, audacious goals (with examples)

Product Management

Setting a big hairy audacious goal (BHAG) can help excite your team about their projects. A compelling BHAG can create an environment of innovation backed by employees with a shared commitment.

Sara Nguyen
Jul 12, 2023 ⋅ 4 min read