Tag: product-strategy

What Is Issue Management And How To Implement It

What is issue management and how to implement it

Product Management

Without issue management, your organization will have a tough time mitigating risks — both big and small — as well as managing necessary changes.

Nicole Somerstein
Jul 7, 2023 ⋅ 6 min read
How To Use The Tiger Team Approach

How to use the tiger team approach

Product Management

A tiger team consists of a group of experts from various fields who collaborate together to solve a specific, pertinent, or prioritized problem.

Ian Khor
Jul 6, 2023 ⋅ 5 min read
Understanding Value Metrics To Set Your Pricing Strategy

Understanding value metrics to set your pricing strategy

Product Management

The optimal pricing model is when the price increases or decreases corresponding to the value the user receives from the product.

Bart Krawczyk
Jul 6, 2023 ⋅ 7 min read
Behavior-Driven Development Principles And Practices

Behavior-driven development principles and practices

Product Management

BDD is a model where collaboration among the designers, builders, and testers is always at the forefront.

Philip Rogers
Jul 5, 2023 ⋅ 10 min read
Using Max-Diff Surveys To Inform Your Pricing Strategy

Defining your pricing model using max-diff surveys

Product Management

Max-diff surveys can assist you in crafting superior pricing strategies by addressing the most vital pricing question: what should you even charge for?

Bart Krawczyk
Jul 4, 2023 ⋅ 4 min read
What Is A Digital Transformation Strategy

What is a digital transformation strategy?

Product Management

A well-executed digital transformation strategy does more than simply boost your profits; it prepares your organization for sustainable growth.

Antonio da Fonseca Neto
Jul 4, 2023 ⋅ 7 min read
A Guide To Monetization Models

A guide to monetization models

Product Management

A monetization model shows how you capture value from your customers and what tradeoffs you make while doing so.

Bart Krawczyk
Jul 3, 2023 ⋅ 9 min read
Is Product Management Going Away Why Airbnb Got Rid Of Its PMs

Is product management going away? Why Airbnb got rid of its PMs

Product Management

Brian Chesky sent ripples through product and design communities, leaving a lot of folks wondering about the future of product management.

Joel Polanco
Jun 30, 2023 ⋅ 5 min read
What Is Type II Error

Type II error: What it is, how it works, and how to prevent it

Product Management

Data analysis is one of the cornerstones of product management. What few people understand, however, is that misinterpretation can be worse than just following gut feelings.

Antonio da Fonseca Neto
Jun 30, 2023 ⋅ 5 min read
How To Monetize A New Use Case

How to monetize new features and use cases

Product Management

Discover the importance of monetization when introducing new features, when you should consider expanding your monetization strategy, and the difference between vertical and horizontal expansion.

Bart Krawczyk
Jun 28, 2023 ⋅ 6 min read
5 Lessons From Bing's Product Strategy In The Battle Against Google

5 lessons from Bing’s product strategy in the battle against Google

Product Management

Product managers can extract valuable lessons from Bing’s shift in product strategy and the (significantly, but decreasingly so) one-sided battle for search supremacy.

Diana Hsieh
Jun 28, 2023 ⋅ 6 min read
Decision-Making Support With The Cynefin Framework

Decision-making support with the Cynefin framework

Product Management

Cynefin is a decision support framework to help understand the nature of your problem domain and make guided decisions.

Willem-Jan Ageling
Jun 27, 2023 ⋅ 6 min read