As a product manager, you often need to make a decision on whether to enter into a new market with your product. Porter’s Five Forces is a great way to do this.

Digital products are everywhere, and managing them is no easy feat. Learn the ins and outs of digital product management, from skills to tools to challenges, in this high-level guide.

The spiral model focuses on identifying the risk early in product development, developing strategies around it, and reflecting those strategies on what to build.

Learn how to gather the right information from stakeholders to build successful software, including techniques, tools, examples, and tips to overcome common challenges.

Unlock the secret to building products that users love. Learn how understanding how to identify and maximize aha moments can help you drive retention, virality, and conversion.

A key part of Spotify’s success is driven by the company’s unique approach to enhancing team agility — a model that can be replicated by other organizations.

Embracing incremental innovation is not only a way to remain competitive but also a way to continuously improve and exceed customer expectations.

Put simply, understanding the costs of developing a product, feature, or update helps you make more informed decisions throughout the product lifecycle.

In this guide, we’ll explain what cost estimation is, why it’s important, and how you can use it to make more informed product decisions.

The key to innovating on your business model is to ask the right questions: What value do you offer to the market? How will the market discover your value prop? How do you benefit from delivering that value?

Business transformation is a complex and challenging process that requires careful planning, execution, and monitoring. Learn how to be the next Microsoft, not the next Blockbuster.

Having a permanent, single source of information about the product that details the why, what, and how is a powerful resource for product teams and stakeholders alike.