Shehab Beram A purpose-driven technologist, product manager, and consultant. I write essays that help you get smarter at your product management game.

Stories by Shehab Beram

A Guide To Product Qualified Leads (PQLs)

A guide to product qualified leads (PQLs)

A product qualified lead is a potential user who has experienced value from your product firsthand, often from using a product trial.

Shehab Beram
Oct 5, 2023 ⋅ 6 min read
Driving Growth Through Referral Programs

Driving growth through referral programs

A referral program is a product growth strategy to encourage retained users to introduce your product to new potential users.

Shehab Beram
Sep 29, 2023 ⋅ 7 min read
What Is Disciplined Agile Delivery (DAD)? Overview With Examples

What is disciplined agile delivery (DAD)? Overview with examples

Disciplined agile is a flexible agile method that adapts to your team’s needs rather than the other way around. Instead of a rigid set of non-tailorable rules, DA offers a toolkit.

Shehab Beram
Aug 24, 2023 ⋅ 5 min read
Product Ops: The Silent Killer Slowing Down Your Product Teams

Product ops: The silent killer slowing down your product teams

If handled poorly, product ops can slow down your product teams and significantly strain your business operations costs. Unfortunately, many companies don’t have a dedicated team to handle this crucial process.

Shehab Beram
Aug 23, 2023 ⋅ 8 min read
What is an edge case? Meaning, examples in software development

What is an edge case? Meaning, examples in software development

Often, product managers shoulder the full blame for failing to identify edge cases early in the product development process — that is, before the sprint begins.

Shehab Beram
Aug 3, 2023 ⋅ 3 min read
Scope Of Work: Template, Examples, And Best Practices

Scope of work: Template, examples, and best practices

A scope of work serves as a roadmap for a given project or product initiative and helps you set expectations and minimize misunderstandings by ensuring alignment among stakeholders.

Shehab Beram
Jul 26, 2023 ⋅ 4 min read
How To Identify And Analyze Market Opportunities

How to identify and analyze market opportunities

Market opportunity analysis is the pivotal first step in crafting both a company’s initial strategy and its product strategy.

Shehab Beram
Jul 13, 2023 ⋅ 4 min read
A Guide To PRINCE2 Principles, Themes, And Processes

A guide to PRINCE2: Principles, themes, and processes

PRINCE2 is a product-focused project management methodology that concentrates on identifying, defining, and managing products.

Shehab Beram
Jul 10, 2023 ⋅ 4 min read
Working In Silos Meaning

Working in silos: Meaning and strategies for cross-functional collaboration

Silos are the obstacles and barriers that occur between different teams and inhibit the transmission of information.

Shehab Beram
Jun 8, 2023 ⋅ 3 min read
11 Best Tools And Software For Product Managers

11 product management tools every PM should have in their stack

There are countless tools that product managers can use to streamline a wide range of tasks, such as roadmapping, wireframing, user research, and competitive analysis.

Shehab Beram
May 12, 2023 ⋅ 14 min read
Risk-Driven Development With The Spiral Model

Risk-driven development with the spiral model

The spiral model focuses on identifying the risk early in product development, developing strategies around it, and reflecting those strategies on what to build.

Shehab Beram
May 1, 2023 ⋅ 4 min read
How To Conduct A Feasibility Study: Template And Examples

How to conduct a feasibility study: Template and examples

A feasibility study aims to determine whether a proposed opportunity is financially and technically viable and commercially profitable.

Shehab Beram
Apr 24, 2023 ⋅ 7 min read