Tag: product-strategy

BHAG: How To Create Big, Hairy, Audacious Goals (With Examples)

BHAG: How to create big, hairy, audacious goals (with examples)

Product Management

Setting a big hairy audacious goal (BHAG) can help excite your team about their projects. A compelling BHAG can create an environment of innovation backed by employees with a shared commitment.

Sara Nguyen
Jul 12, 2023 ⋅ 4 min read
Time To Market: Definition And Strategies To Speed Up TTM

Time to market: Definition and strategies to speed up TTM

Product Management

We often attribute a company’s success to hard work and execution, but timing is equally crucial (remember SmarterChild?). In this guide, we explore strategies to devise an effective time to market strategy for your product.

Diana Hsieh
Jul 12, 2023 ⋅ 6 min read
How Is Airbnb's New Approach To Product Management Going To Affect PMs?

Airbnb ‘eliminated’ the traditional PM role. Now what?

Product Management

We asked a few product leaders to share their thoughts about Airbnb’s announcement about their product restructure and what it means for the PM world.

Nicole Somerstein
Jul 11, 2023 ⋅ 4 min read
How To Decide When To Charge Customers

How to decide when to charge customers

Product Management

How you charge your users is as crucial as what you charge for and how much you charge. Discovering the sweet spot is essential to building a healthy monetization model for your use cases.

Bart Krawczyk
Jul 11, 2023 ⋅ 6 min read
First Impressions Of Twitter's New Competitor Threads By Meta

Can Threads overtake Twitter? First impressions of Twitter’s new competitor

Product Management

This past Wednesday, Meta released Threads, a Twitter-like service that allows the more than three billion Instagram users to sign up.

Joel Polanco
Jul 7, 2023 ⋅ 5 min read
What Is Issue Management And How To Implement It

What is issue management and how to implement it

Product Management

Without issue management, your organization will have a tough time mitigating risks — both big and small — as well as managing necessary changes.

Nicole Somerstein
Jul 7, 2023 ⋅ 6 min read
How To Use The Tiger Team Approach

How to use the tiger team approach

Product Management

A tiger team consists of a group of experts from various fields who collaborate together to solve a specific, pertinent, or prioritized problem.

Ian Khor
Jul 6, 2023 ⋅ 5 min read
Understanding Value Metrics To Set Your Pricing Strategy

Understanding value metrics to set your pricing strategy

Product Management

The optimal pricing model is when the price increases or decreases corresponding to the value the user receives from the product.

Bart Krawczyk
Jul 6, 2023 ⋅ 7 min read
Behavior-Driven Development Principles And Practices

Behavior-driven development principles and practices

Product Management

BDD is a model where collaboration among the designers, builders, and testers is always at the forefront.

Philip Rogers
Jul 5, 2023 ⋅ 10 min read
Using Max-Diff Surveys To Inform Your Pricing Strategy

Defining your pricing model using max-diff surveys

Product Management

Max-diff surveys can assist you in crafting superior pricing strategies by addressing the most vital pricing question: what should you even charge for?

Bart Krawczyk
Jul 4, 2023 ⋅ 4 min read
What Is A Digital Transformation Strategy

What is a digital transformation strategy?

Product Management

A well-executed digital transformation strategy does more than simply boost your profits; it prepares your organization for sustainable growth.

Antonio da Fonseca Neto
Jul 4, 2023 ⋅ 7 min read
A Guide To Monetization Models

A guide to monetization models

Product Management

A monetization model shows how you capture value from your customers and what tradeoffs you make while doing so.

Bart Krawczyk
Jul 3, 2023 ⋅ 9 min read