David Bloom shares the importance of storytelling in product, and how talking to people the right way enables them to be effective.
The V2MOM framework encourages continuous communication and updates, making it a dynamic tool for managing progress towards goals.
Validating and verifying your designs can spare you from having to rehaul them down the road. Here’s why and how to conduct these processes.
Customer experience metrics are metrics that you can use to determine how customers perceive their interaction with your product.
Keith Agabob shares examples of creating business cases from research, data, and consumer insights to remove opinions around what to build.
Balancing both objective and subjective aspects is crucial for creating designs that meet functional requirements and resonate with users.
Mina Ghaani talks about how she instills a supportive culture in her team by emphasizing that “no idea is too wild or too out there.”
Most customer discovery articles are tied to startups, but customer discovery is heavily applicable to established, mature companies as well.
Digital experience analytics is a term that covers several different domains of data tracking and understanding from a product context.
Concept testing is all about validating the product concept in its early phases to avoid investing in ideas that are doomed to fail.
A customer survey is a structured research tool that product people use to gather insights about their customers.
Anh Dao Pham shares how the skills she’s gained via her project and program management experience helps her succeed in product management.
