An opportunity solution tree (OST) is a discovery tool that helps product teams visualize the best path to achieve a desired outcome.
Roadmaps are often associated with product roadmaps, but all teams can use them to communicate strategy, areas of focus, and timelines for implementing their projects.
You can use a strategy canvas to assess opportunities, evaluate competitors, and even plot a brand new value proposition. Learn what a strategy canvas is and what you can do with it.
The goal of SWOT analysis is to assess your strengths, weaknesses, opportunities, and threats, insights that are crucial for guiding business plans.
Product planning encompasses the actions and components that contribute to achieving a specific outcome — namely, satisfying customers’ needs.
The MLP approach helps you navigate a consumer-driven market and gain a competitive advantage by delivering a product your customers will love right from the start.
Simple causal relationships are easy enough to spot when you are a product manager, and yes, they often appear as correlations.
Even when reduced to a bare minimum, building a real solution is the most expensive validation methods out there. There are dozens of other — faster and cheaper — approaches to validation.
The product canvas framework helps PMs and cross-functional teams align on the scope and practical application of a product.
Product-led growth puts the product at the center of everything the organization does. Learn how product-led companies enable growth by focusing on creating an excellent user experience.
Whether you’re looking for new ways to grow your product, your career, or your aptitude for new methods and technologies, adopting a growth mindset will accelerate your progress.
To win over your target audience, you need to transform your offering into a market-driven product. That’s where the marketing requirements document (MRD) comes in.