2022-11-25
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#product strategy
Monica Dhiman
143795
Nov 25, 2022 ⋅ 5 min read

What is a perceptual map and how to build one (template)

Monica Dhiman I am passionate about solving business problems by bringing the team together and removing impediments. I started my career as a business analyst before moving into product management. I am a Certified Scrum Master and I also write my thoughts about product management at MonicaDhiman.com.

Recent posts:

Crafting a successful product launch strategy: Key tips and steps

A launch strategy builds anticipation, maximizes initial sales, and establishes a strong market presence early on.

Kayode Adeniyi
May 17, 2024 ⋅ 4 min read
Anish Chadda Leader Spotlight

Leader Spotlight: Having a bias for action, with Anish Chadda

Anish Chadda discusses the importance of having a “bias for action” — iterating quickly instead of focusing on creating a perfect prototype.

Jessica Srinivas
May 17, 2024 ⋅ 8 min read

DSDM: The dynamic systems development method

The dynamic system development method (DSDM) was first released in 1994 as a software development method to provide some discipline to RAD.

Pascal Akunne
May 16, 2024 ⋅ 5 min read
David Krell Leader Spotlight

Leader Spotlight: Enabling a vision-led product mindset, with David Krell

David Krell, VP of Product at Going, talks about the fallacy that PMs have to be in a position of authority to do vision-led work.

Jessica Srinivas
May 16, 2024 ⋅ 8 min read
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