Having a permanent, single source of information about the product that details the why, what, and how is a powerful resource for product teams and stakeholders alike.

As a PM, you and your team likely will face many different customer pain points, needs, and opportunities. It helps to have a well-structured, evidence-based problem statement.

Many factors contribute to a startup’s demise. While there isn’t a single reason for it, a poor product development strategy almost guarantees failure.

Though originally designed for manufacturing, the product process matrix (PPM) can help digital PMs streamline production operations and estimate their company’s unique standing in the market.

There are many cases where product managers have to analyze the cause of a problem, and a fishbone diagram is a powerful tool for product managers to benefit from.

The best product roadmap tools enable you to effectively communicate your product strategy, track and report on your progress, and facilitate collaboration with employees and stakeholders.

TikTok first launched in 2017 and Instagram released a reels component to mimic it in 2020. The TikTok vs. Instagram war began.

A main benefit of exploratory testing is that it provides a great opportunity to learn about the application and fill in any missing knowledge gaps.

It is always good to get into the habit of asking “why?” This is where the Five Whys framework steps in.

Paper prototyping is really “just sketching,” but it can actually be an incredibly powerful process when used to its full potential.

Can ChatGPT transform the way we work? Today, it’s young and limited in what it can do, but as you’ll see, the potential is huge.

Creating a go-to-market strategy is more art than science. However, it is crucial to start with a hypothesis, do it early, and make it fluid enough to pivot based on data.