2023-03-16
1677
#market analysis#product analytics
Surbhi Sooni
163017
108
Mar 16, 2023 ⋅ 5 min read

Total addressable market (TAM): Definition and how to calculate

Surbhi Sooni A passionate product leader and strategist.

Recent posts:

Victoria Katsarou Leader Spotlight

Leader Spotlight: Optimizing conversions and loyalty in beauty brands, with Victoria Katsarou

Victoria Latsarou shares strategies to increase customer loyalty and conversions, such as prioritizing mobile content, speed, and checkout.

Sibel Bagcilar
Mar 13, 2025 ⋅ 8 min read
A Guide To Building Product Features Users Don't Know To Ask For

A guide to building product features users don’t know to ask for

The most successful innovations don’t emerge from what users say they want, but from what they don’t realize they need.

Kayode Adeniyi
Mar 12, 2025 ⋅ 5 min read
Whitney Coggeshall Leader Spotlight

Leader Spotlight: Guiding decisions with low-lift, low-risk methods, with Whitney Coggeshall

Whitney Coggeshall talks about how she leverages low-lift, low-risk methods to gauge genuine product interest.

Jessica Srinivas
Mar 12, 2025 ⋅ 8 min read
How To Build Your Personal Brand As A Product Manager

How to build your personal brand as a product manager

In the field of product management, a strong personal brand helps to showcase strategic thinking, leadership, and storytelling.

Aniket Parihar
Mar 11, 2025 ⋅ 7 min read
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