The success of a product launch is subjective and not one-size-fits-all. In this guide, we’ll show you how to define what success looks like for your product and how to measure it post-launch.
Learn how the CPO manages every aspect of product while keeping stakeholders aligned on the product strategy and vision.
The product canvas framework helps PMs and cross-functional teams align on the scope and practical application of a product.
High retention leads to higher revenue, lower costs, and better data. Learn tried-and-true strategies to increase your customer retention rate.
Product-led growth puts the product at the center of everything the organization does. Learn how product-led companies enable growth by focusing on creating an excellent user experience.
Consumer insights help you learn about your customers’ needs, wants, and behaviors. Discover how to create a consumer insights strategy that enables product growth and drives revenue.
Whether you’re looking for new ways to grow your product, your career, or your aptitude for new methods and technologies, adopting a growth mindset will accelerate your progress.
Learning basic SQL skills enables PMs to query large amounts of data in minutes without having to bug engineers to access the database.
Any of the four most common growth channels — performance marketing, SEO, virality, and sales — can help you acquire new customers. The trick is choosing the right channel to focus on.
Delivering a product presentation doesn’t have to be difficult — it just takes a little preparation. Learn how to create an impactful presentation that aligns stakeholders with your vision.
In this guide, we’ll demonstrate how pragmatic marketing impacts the product development process and lifecycle and take a look at some real-world examples.
Product portfolio managers oversee all of a company’s products in the market and analyze how these products should be positioned to deliver the best results.
