TikTok first launched in 2017 and Instagram released a reels component to mimic it in 2020. The TikTok vs. Instagram war began.
The key to acing a product manager interview is preparation. Here are 11 questions you’re sure to encounter in your next interview and how to answer them.
Learn how to stand out from the throngs of candidates applying for product management roles around the world.
A main benefit of exploratory testing is that it provides a great opportunity to learn about the application and fill in any missing knowledge gaps.
Determining the right price for products requires careful consideration. Setting the price too low can result in missed revenue, while setting it too high may limit sales volume.
Qualitative and quantitative research each have their strengths and limitations and are often used in combination to provide a more comprehensive understanding of users.
In this article, we discuss what click-through rate is, how to calculate and measure its effectiveness, and strategies for improvement.
Discover how research and development (R&D) and the resultant insights influence decision making at each stage of the product development lifecycle.
ARPPU is the total revenue divided by the number of paying users. Learn how to calculate the average revenue per paying user and discover strategies to optimize this key monetization metric.
Work breakdown structures (WBS) help project leaders organize large projects into smaller, more manageable steps.
It is always good to get into the habit of asking “why?” This is where the Five Whys framework steps in.
Quantitative product data is crucial to understanding user behavior. Learn how your product team can use this knowledge to improve the user experience, reduce churn rate, and generate ROI.
