Nowadays, AI is incredibly efficient — so much so that members of product management teams might believe they can wholly depend on it for their work.
Explore some user acquisition strategies to help your product make a lasting impact in the hearts and minds of your target audience, from organic growth to paid advertising, viral campaigns to influencer partnerships, and more.
A user flow diagram is a visual representation of a user’s journey through your product that shows the sequence of actions that a user takes.
The Scaled Agile Framework (SAFe) is a methodology designed to to ensure the coordination and scaling of agile practices across multiple teams collaborating to create a product or solution.
Quality assistance is a model where quality assurance is not seen as a separate activity, but rather as a shared responsibility of the whole team.
A sprint retrospective is a scrum meeting (aka an event or ceremony) that is held once a sprint has ended to reflect on the work that has just taken place.
We sit down with Monika Portman, Associate Vice President of Product Management at Cox Automotive, to talk digital initatives and more.
A project sponsor oversees projects and ensures that they advance the business’s goals, missions, and overall vision.
Mean time to repair (MTTR) measures the time required to identify a product failure and bring the product to its normal operating status.
For PMs, all decisions are not created equal. Understanding the difference between type 1 and type 2 decisions helps you balance the compulsion to keep things moving with the need to step back and examine the process.
Data may be collected in different places, but it’s ultimately piped into one place where multiple tools and teams can access it. This is a single source of truth.
Product managers help prevent the development team from veering off track and work to keep the business team aligned on their priorities.