User research democratization is about expanding access, participation, facilitation, and ownership of UX research to other non-user researching teams.
Testing a product’s usability is a way to evaluate how simple it is to use, and that feedback can be invaluable for UX teams.
Strategy is all about competing differently, and a distinctive competency is how we compete differently from our competitors.
User interviews are a crucial part of the product design process, allowing us to gain insight into the needs and behaviors of users.
Product managers must learn how to estimate the gravitas of their decisions and how to cut losses gracefully (with minimal damage) when they inevitably happen.
If you see yourself as the customer, you’ll make decisions based on what YOU deem necessary. The problem is that your customers may not agree.
Using the 80/20 elements, outcome, simplicity, progress, and satisfaction, will help you understand whether the last 20 percent of outcome is worth pursuing.
A creative brief is a document that sets out the strategy, approach, path, and deliverables of a creative project.
When you combine behavioral and attitudinal data, you can enable teams to make informed decisions based on triangulated data.
Product critiques get an unbiased, honest view of the product from those involved in creating/evolving it and those eager to join the team.
Learn how to level up your Lean UX with these principles, such as adopting a skateboard mentality or thinking in terms of affordable loss.
We’ll introduce you to four of the most impactful laws, effects, and principles that influence user behavior: the Von Restorff effect, Miller’s law, Hick’s law, and the aesthetic-usability effect.