Evie Brockwell

  https://www.tiktok.com/@evie_brockwell Coach & consultant. Working with teams worldwide to make them really really good at product.


4 Stories by Evie Brockwell

Using product strategy to help structure your organization

Product strategy is the bridge between vision and execution. It clearly states the key bets you’re making.
0 9 min read

A guide to product strategy

Product strategy bridges the gap between your vision and the things you’re doing on the ground to actually get there.
0 8 min read

Why is continuous optimization essential for product success?

The goal of continuous optimization is to assess the impact of the tests you ran and create capacity to keep working through the hypothesis.
0 4 min read

How to focus on outcomes in your product organization

To focus on outcomes, product teams need to adapt their mindset to think outcome-first, get buy-in, and deliver on these outcomes over time.
0 8 min read