2023-05-18
2902
#customer experience#product analytics
Salma A S
170091
102
May 18, 2023 â‹… 10 min read

What is conversion rate optimization (CRO)?

Salma A S A PM by passion. Passionate about creating products that make people's lives easier. With both PM and marketing experience, I bring a unique perspective to my role. I love collaborating with cross-functional teams and am constantly seeking feedback from customers to better meet their needs.

Recent posts:

Reeba Mathen Leader Spotlight

Leader Spotlight: The importance of adopting a dual mindset, with Reeba Mathen

Reeba Mathen shares the pillars of scaling from startup to enterprise, emphasizing adaptability and flexibility over rigid processes.

Sibel Bagcilar
Mar 31, 2025 â‹… 7 min read
Balancing Process Vs. Product Mindsets For Product Success

Balancing process vs. product mindsets for product success

As a PM, you shape the direction your team takes to develop, adapt, and deliver successful products to your customers

Zeynep Cansu Yildirim
Mar 27, 2025 â‹… 5 min read
Michelle Dunivan Leader Spotlight

Leader Spotlight: Fostering authentic relationships, with Michelle Dunivan

Michelle Dunivan talks about the importance of creating authentic, trusting relationships with your manager, team, and coworkers

Jessica Srinivas
Mar 27, 2025 â‹… 7 min read

Use case template: Downloadable example & how to write one

Use cases help product managers define how users interact with systems. This guide gives you everything you need — key elements, a clear build process, and a free downloadable template!

Advait Lad
Mar 26, 2025 â‹… 14 min read
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