2023-09-19
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#customer experience#market analysis
Dr. Marina Stojanovski
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Sep 19, 2023 ⋅ 6 min read

Understanding your users with psychographics

Dr. Marina Stojanovski Marina is a Head of Product in a climate tech scale-up, with extensive experience in product development, consulting, strategy, and engineering. Marina writes about product and technology, helping product teams and leaders build better products.

Recent posts:

Scaling Up How To Not Destroy Company Culture

Scaling up: How to not destroy your company culture

By rapidly changing the set of people who make up the company, you change your company’s DNA.

Else van der Berg
Jun 14, 2024 ⋅ 7 min read
Tips For Better Acceptance Criteria

Tips for better acceptance criteria

In short, acceptance criteria serve as a checklist for determining whether a given ticket or user story has been fully delivered.

Bart Krawczyk
Jun 13, 2024 ⋅ 4 min read
Craig Saldanha Leader Spotlight

Leader Spotlight: Building customer trust through authenticity, with Craig Saldanha

Craig Saldanha, Chief Product Officer at Yelp, talks about how Yelp’s value proposition is customer trust.

Jessica Srinivas
Jun 13, 2024 ⋅ 9 min read
Team Alignment- A Guide To Effective Teamwork

Team alignment strategies: A guide to effective teamwork

Team alignment is a state where team members understand, agree upon, and are committed to achieving clearly defined goals.

Bartosz Jaworski
Jun 12, 2024 ⋅ 5 min read
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