2023-09-19
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#customer experience#market analysis
Dr. Marina Stojanovski
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Sep 19, 2023 ⋅ 6 min read

Understanding your users with psychographics

Dr. Marina Stojanovski Marina is a Head of Product in a climate tech scale-up, with extensive experience in product development, consulting, strategy, and engineering. Marina writes about product and technology, helping product teams and leaders build better products.

Recent posts:

An overview of business operations

Business operations refer to the day-to-day activities of a company that helps it run efficiently and generate value.

Kayode Adeniyi
Jun 24, 2024 ⋅ 3 min read
Deepa Muralikrishnan Leader Spotlight

Leader Spotlight: Increasing your product’s value proposition, with Deepa Muralikrishnan

Deepa Muralikrishnan discusses how she continuously evolves products and their value propositions to meet changing factors.

Jessica Srinivas
Jun 24, 2024 ⋅ 7 min read
Amy Saunders Leader Spotlight

Leader Spotlight: Cracking the code to end-to-end customer experience, with Amy Saunders

Amy Saunders talks about how end-to-end customer experience is like a content supply chain, as well as the power of “and” instead of “or.”

Jessica Srinivas
Jun 21, 2024 ⋅ 8 min read

Quality assurance (QA): Principles and process

Quality assurance (QA) is a proactive approach to ensure your products or services meet defined quality standards and customer requirements.

Praveenkumar Revankar
Jun 20, 2024 ⋅ 6 min read
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