Nailing jobs that customers do frequently will improve your product adoption. Customers need to understand what your product does for them.
Design thinking is a user-centric, iterative approach to problem-solving that encourages empathy, experimentation, and collaboration.
The product development manager is a cross-functional and hybrid role that sits somewhere between project and product management.
As a PM, you and your team likely will face many different customer pain points, needs, and opportunities. It helps to have a well-structured, evidence-based problem statement.
Pricing is one of the hardest puzzles product managers have to solve, especially when there’s a lot of uncertainty.
VOC helps ensure that customer requests are valuable and creates a competitive advantage by offering a better customer experience.
Your first job as a mobile PM can be daunting. This glossary will familiarize you with key concepts related to mobile product development.
In this article we will explore what churn is, the impact it has on businesses, and strategies to reduce it.
Many factors contribute to a startup’s demise. While there isn’t a single reason for it, a poor product development strategy almost guarantees failure.
AARs can transform a reactionary company into a proactive one by allowing teams to learn and understand how their decisions and actions impact the business and its objectives.
Though originally designed for manufacturing, the product process matrix (PPM) can help digital PMs streamline production operations and estimate their company’s unique standing in the market.
Learn about the essential skills, responsibilities, and qualities of a director of product management and discover how to get hired for this critical leadership role.