A mission statement is a simple statement that outlines the company’s purpose, values, and goals as it exists today.

The payback period is the length of time it takes for a new feature to generate the amount of money it costs to develop.

Competitive analysis identifies how solutions are positioned in the market and analyzes how to differentiate your product from competitors.

Something in the WeWork product had to fail on a fundamental level, so we’ll explore a few theories that may have paved WeWork’s demise.

PEST stands for political, economic, social, and technological factors that can have a significant impact on your business.

This article will go over the basics of growth and where and when to place focus when building a new product or feature.

A good hypothesis comes from a supposed solution to a specific product risk, but you also need to have measurable confidence.

A value proposition canvas is a great tool to utilize when creating a new feature, entering a new market, or testing product market fit.

Intuit announced that it’s shutting down its popular budgeting app, Mint. Let’s look at some reasons why from a product management POV.

A company’s product mix refers to its portfolio of product lines, services, and individual products available for purchase or subscription.

An operating model is the crossroad between strategy (why you do what you do) and process (how you do what you do).

Cognitive biases impact consumer behavior, and its important to ethically address them to prevent customer churn and buyer’s remorse.