A proactive approach to technical debt leads to faster recovery, better performance, and a healthier product. With the right strategies, you can manage it without sacrificing innovation.

Prioritizing can be time-consuming. This not only fosters stress and anxiety, but brings productivity and morale to a standstill.

Combat marketing myopia by observing market trends and by allocating sufficient resources to research, development, and marketing.

The Pugh Selection Matrix is used to select the best solution out of multiple options and is useful for decisions involving several factors.

Feature parity occurs when the features between two versions of a product remain balanced so that the customer experience isn’t impacted.

Product strategy is a simple system of goals that aligns teams toward desirable outcomes for both the business and the customers.

Confirmation bias occurs when an individual makes decisions that are consistent with their existing beliefs by selectively looking at data.

Anchoring bias refers to the human tendency to rely too heavily on the first piece of information offered when making a decision.

Loss aversion is the psychological concept behind the human response that attributes more to losses versus gains.

A mission statement is a simple statement that outlines the company’s purpose, values, and goals as it exists today.

The payback period is the length of time it takes for a new feature to generate the amount of money it costs to develop.

As the words suggest, Now, Next, Later is a simple roadmap tool that can help teams understand the priority of their work.