Ultimately, a differentiator answers the question of why customers would use your product over competitive solutions.
Extrinsic motivation is driven by external rewards, as opposed to intrinsic motivation which is driven from within.
Anjali Jameson, Senior Vice President of Product at One Medical, talks about how her team’s work to transform healthcare feels personal.
An elevator pitch is a technique to help you introduce yourself and get the person interested in knowing more.
Unit testing is a key part of the software development lifecycle as it ensures that the software is working to expectation.
Indranil Chakraborty explains how the best product managers are the ones who can dig into the trenches when there is a need.
A customer-led product strategy occurs when you place your customer at the center of every product decision.
Mandy Steinmetz, VP of Product at Muck Rack, recounts her unconventional journey to product management and how being forced to learn on the fly gave her the confidence to try new things as she progressed to leadership roles.
Survivorship bias occurs when you focus on the survivors or successes while neglecting the failures or those who did not make it.
By making products accessible, you can broaden your potential customer base, reaching out to those who are otherwise neglected.
When someone does something because they relate to it or because it matters to them that’s an intrinsic motivation.
A product roadmap is a strategic plan that defines the product’s vision, direction, and progress over a certain period of time.
