Product planning encompasses the actions and components that contribute to achieving a specific outcome — namely, satisfying customers’ needs.
The MLP approach helps you navigate a consumer-driven market and gain a competitive advantage by delivering a product your customers will love right from the start.
Great stakeholder management leads to resources, support, and even friendships. Poor stakeholder management might be a nail in the coffin of one’s career.
If you understand the cost structure of user acquisition, you can act on it and optimize it. Put simply, lower customer acquisition costs lead to more users.
There are three steps to maximizing the benefits of a cross-functional team: define the purpose, work out the skills you need, and set rules.
Simple causal relationships are easy enough to spot when you are a product manager, and yes, they often appear as correlations.
Even when reduced to a bare minimum, building a real solution is the most expensive validation methods out there. There are dozens of other — faster and cheaper — approaches to validation.
The success of a product launch is subjective and not one-size-fits-all. In this guide, we’ll show you how to define what success looks like for your product and how to measure it post-launch.
Learn how the CPO manages every aspect of product while keeping stakeholders aligned on the product strategy and vision.
The product canvas framework helps PMs and cross-functional teams align on the scope and practical application of a product.
High retention leads to higher revenue, lower costs, and better data. Learn tried-and-true strategies to increase your customer retention rate.
Product-led growth puts the product at the center of everything the organization does. Learn how product-led companies enable growth by focusing on creating an excellent user experience.
