Some companies practice product development by beginning with a solution, engineering it, then asking their marketing team to find customers. Amazon does the opposite.
Learn how to build and test a prototype and discover how prototyping helps you save time and resources on unnecessary ideas.
Design concepts are the first step in creating a great product. They enable product teams to discover and fix problems long before the development phase.
Establishing feature owners for product activities can both boost your team’s agency and free PMs up to focus on more strategic initiatives.
Lessons learned are insights and knowledge gained from experiences, both positive and negative, that you can use to improve future performance.
Market development is the actions taken to grow your business across new markets — either by scaling your current product or diversifying its portfolio.
In this guide, we’ll define what a story map is, look at a practical example, and provide a step-by-step guide and template to help you create your own story map.
The fundamental value of low-code/no-code platforms is expanding the delivery power of a niche workforce — aka engineers — to everyone.
Learn everything you need to know about the product owner role, including the responsibilities and job description, characteristics of a good PO, and common antipatterns.
If you have the right combination of core and accessory products, a captive product pricing strategy can be a great tool.
In this guide, we’ll compare the three most popular agile frameworks (besides scrum): scrumban, iterative development, and lean development.