User research is a critical part of any PM’s job. This article goes through a story of how user research impacted LogRocket’s Issues team.
Product teams should not follow a methodological framework without modification. Yet, this is what many consistently choose to do.
Team topology is the way of organizing teams, responsibilities, flows, and communication by defining the accountabilities each team has.
Well-executed market analysis will clearly indicate how successful the right product can be for the right target market and the right price.
With internal products, the PM has to navigate internal stakeholders and company politics, as well as change management and adoption.
XP practices are more central to the way that work is done compared to traditional projects. XP aims to deliver stable, working software, predictably.
Product strategy bridges the gap between your vision and the things you’re doing on the ground to actually get there.
Short-term goals are the goals you plan to achieve within three months. The term plans may differ according to company or product strategies.
In this article, we will deep dive into why product managers should have side projects and how they can help with your personal brand.
Although creating a packaging strategy matrix is a complex and time-consuming endeavor, small improvements in your packaging strategy can make a significant impact on your product performance and bottom line.
A brand extension is an independent brand that’s separate from the main brand and any other brand extensions.
Repositioning is a powerful concept because it allows you to leverage faster, less expensive techniques to jumpstart growth.
