2023-04-13
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#market analysis
Bart Krawczyk
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Apr 13, 2023 ⋅ 5 min read

What is an ideal customer profile (ICP)? Template and examples

Bart Krawczyk Learning how to build beautiful products without burning myself out (again). Writing about what I discovered along the way.

Recent posts:

The PR/FAQ method for product innovation

The PR/FAQ (press release/frequently asked questions) helps you to envision and define a new product before it’s developed.

Kayode Adeniyi
May 24, 2024 ⋅ 4 min read
Russell Goldman Leader Spotlight

Leader Spotlight: Transforming retail with GenAI, with Russell Goldman

Russell Goldman talks about the possibilities and challenges associated with bringing GenAI into a combined retail and software space.

Jessica Srinivas
May 24, 2024 ⋅ 8 min read
A Guide To Product-Led Marketing

A guide to product-led marketing

Product-led marketing is a strategy that focuses on the product itself as the main driver of customer acquisition, conversion, and retention.

Bartosz Jaworski
May 23, 2024 ⋅ 7 min read
A Guide To Asynchronous Communication

A guide to asynchronous communication

Asynchronous communication is a style of communication where participants don’t need to be simultaneously present.

Bart Krawczyk
May 22, 2024 ⋅ 4 min read
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