Unlike generic prioritization methods, customer-valued approaches place user and/or client impact at the heart of decision-making.
Cristina Fuser, VP, Product at Buzzfeed, talks about how being tech-led and data-led can be a strategic advantage.
Jack Litchfield, Head of Product at Super.com, talks about Super.com’s philosophy of experimentation and how it results in rapid learning.
Suzanne Ackerman talks about how she leverages visual mapping to align teams and break down complex projects.
Companies don’t agree on the definition of a product manager. However, the essence remains to drive value for customers and the business.
Sowmya Sundararagavan shares best practices for maintaining a strong long-term vision while also remaining flexible.
A feasibility study template is a document that serves as a guide to evaluate whether a project or initiative is practical and worth pursuing.
Julie Swanke talks about the importance of prioritizing intuition and user-friendliness while building internal tools.
A feasibility study aims to determine whether a proposed opportunity is financially and technically viable and commercially profitable.
People want to feel confident about using your product to effectively and efficiently achieve their goals. Obviously some of this […]
Miles Kronby talks about how to evaluate opportunities for brand extensions and shares examples from his time at Merriam-Webster.
While program managers and product managers have distinct responsibilities, their collaboration benefits everyone in the loop.