2023-08-01
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#product strategy
Anna-Lena König
175650
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Aug 1, 2023 ⋅ 9 min read

The power of a call to action (CTA): What it is and how to do it

Anna-Lena König I’m passionate about building products that improve people’s lives. Besides product management, I love working on creative projects and I’ve been writing online since I started blogging in 2008.

Recent posts:

Stress-testing AI products: A red-teaming playbook

Red-teaming reveals how AI fails at scale. Learn to embed adversarial testing into your sprints before your product becomes a headline.

Kayode Adeniyi
Jul 10, 2025 ⋅ 5 min read
Cory Bishop Leader Spotlight

Leader Spotlight: Building a human-focused AI product, with Cory Bishop

Cory Bishop talks about the role of human-centered design and empathy in Bubble’s no-code AI development product.

Katie Schickel
Jul 10, 2025 ⋅ 8 min read

5 product leaders on reducing friction in mobile-first experiences

Learn how to reduce mobile friction, boost UX, and drive engagement with practical, data-driven strategies for product managers.

Sara Nguyen
Jul 9, 2025 ⋅ 4 min read
Jim Naylor Leader Spotlight

Leader Spotlight: Emphasizing clear, thoughtful documentation, with Jim Naylor

Jim Naylor shares he views documentation as a company’s IP and how his teams should use it as a source of truth.

Sibel Bagcilar
Jul 9, 2025 ⋅ 7 min read
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