2023-08-01
2742
#product strategy
Anna-Lena König
175650
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Aug 1, 2023 ⋅ 9 min read

The power of a call to action (CTA): What it is and how to do it

Anna-Lena König I’m passionate about building products that improve people’s lives. Besides product management, I love working on creative projects and I’ve been writing online since I started blogging in 2008.

Recent posts:

Why you shouldn’t ignore niche app user types

Learn why designing for niche user types like first-time, older, or low-connectivity users can boost adoption, loyalty, and market reach.

Pascal Akunne
Aug 21, 2025 ⋅ 4 min read
Is Product Marketing An Art Or A Science: Here's What 200+ PM Leaders Answered!

We asked 200 PMs: Is product management an art or a science?

How did 200+ product managers answer the question: Is PM an art or a science? Find out in this roundup article.

Imane Rharbi
Aug 20, 2025 ⋅ 4 min read
How To Make Sense Of Your Product Data With An Evidence Map

How to make sense of your product data with an evidence map

Turn interviews, prototypes, and MVP results into clear insights with evidence maps for smarter product decisions.

Else van der Berg
Aug 19, 2025 ⋅ 4 min read

Shipping alone isn’t enough: Here’s how to make your work visible

Learn how to turn product success into leadership recognition by connecting outcomes to business impact and building visibility.

Aniket Parihar
Aug 14, 2025 ⋅ 5 min read
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