2023-05-26
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#product strategy
Philip Rogers
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May 26, 2023 â‹… 7 min read

The Ansoff matrix: Comprehensive overview with examples

Philip Rogers Phil started his career as an Air Force Officer in the 1980s, and has since worked with private- and public-sector organizations, as well as not-for-profits, in program and project management and DevOps. He's a digital imaging specialist at the Smithsonian, enjoys live music, and is a theatre, film, cycling, hiking, and swimming enthusiast.

Recent posts:

How AI is changing customer acquisition

Instead of investing in one big channel, harness the power of AI to niche down, hyper-target, and personalize on the go.

Bart Krawczyk
May 22, 2025 â‹… 5 min read
Derek Pharr Leader Spotlight

Leader Spotlight: Building and growing a lasting community, with Derek Pharr

Derek Pharr, CPO at Sporcle, Inc., talks about the power of community and how it’s shaped Sporcle’s product and company.

Sibel Bagcilar
May 22, 2025 â‹… 7 min read

Why no one reads your product docs, and how to fix it

Docs can align, inspire, and streamline but only when they’re treated like what they are: internal products.

Kayode Adeniyi
May 21, 2025 â‹… 5 min read
Jim Ferguson Leader Spotlight

Leader Spotlight: Re-thinking manual processes with AI, with Jim Ferguson

Jim Ferguson shares how he led an initiative to rethink RVO Health’s patient review process and automate it with AI.

Jessica Srinivas
May 21, 2025 â‹… 7 min read
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