The four components (quadrants) of an Ansoff matrix serve to help with making trade-off decisions: market penetration, market development, product development, and product/market diversification.
The truth is, managing up actually improves your outcomes. There are three areas where managing up can help — alignment, risk management, and professional visibility.
Instrumentation is the process of defining data events and setting up tools to collect and process these events.
User acceptance testing (UAT) is an important phase where end-users have a chance to participate in evaluating your product.
Employing Liberating Structures such as 1-2-4-all, 15% solutions, and conversation cafe as a facilitation tool can help you make retrospectives more engaging and productive.
Managing individual social loafers isn’t too difficult; it’s when teams are made up of multiple personality types that things start to get complicated.
While a boss can manage tasks and enforce rules and deadlines, a leader motivates and inspires their team by fostering a collaborative work environment throughout the product lifecycle.
Activation is a critical part of every product experience. Higher activation leads to higher retention and more engaged users, ultimately leading to better business outcomes.
Facilitation refers to leadership techniques that aim to make activities requiring stakeholder alignment easier and more efficient.
Creating a seamless experience for your product with multiple touch points across various platforms and media can be a great way to increase retention and customer lifetime value.
Everything you need to know about the role of the scrum master, including the job description, responsibilities, and certifications to explore if you’re looking to become a scrum master.
Building a successful product requires an exceptional leader as well as an empowered and engaged team. It takes more than great ideas to keep your product on the right track.