2023-09-14
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#prioritization#product strategy
Kimberly Shyu
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Sep 14, 2023 â‹… 5 min read

A guide to creating an effective strategic plan

Kimberly Shyu Deep tech product leader with nearly two decades of digital product and management consulting experience. In her free time, she practices creative writing with a strong interest in the intersection of humanity, technology, and society. The postings on this site are her own and do not necessarily reflect the views of her employer.

Recent posts:

How To Define Customer Segments That Actually Matter

How to define customer segments that actually matter

Avoid weak product-market fit and wasted resources. Learn how to narrow broad customer segments into a focused beachhead strategy.

Joel Polanco
Aug 28, 2025 â‹… 8 min read
A Guide To Using AI To Drive Measurable Business Value

A guide to using AI to drive measurable business value

Learn how to build a cohesive AI strategy that drives measurable impact, aligns with business goals, and improves product workflows.

Sara Nguyen
Aug 26, 2025 â‹… 5 min read

Why you shouldn’t ignore niche app user types

Learn why designing for niche user types like first-time, older, or low-connectivity users can boost adoption, loyalty, and market reach.

Pascal Akunne
Aug 21, 2025 â‹… 4 min read
Is Product Marketing An Art Or A Science: Here's What 200+ PM Leaders Answered!

We asked 200 PMs: Is product management an art or a science?

How did 200+ product managers answer the question: Is PM an art or a science? Find out in this roundup article.

Imane Rharbi
Aug 20, 2025 â‹… 4 min read
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