2023-03-09
1105
#product strategy
Michael Crawford
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Mar 9, 2023 ⋅ 3 min read

How to work by working backwards (the Amazon method)

Michael Crawford Mike Crawford is the Senior Product Lead in charge of Shopify Tax. He has also spent the past decade building products in Banking, FinTech, Analytics, Homeland Security and Intelligence, as well as helping startups at Ocean Accelerator. Mike, his wife, and twin boys passionately volunteer in Cincinnati, Ohio as Wish Granters for Make A Wish Foundation.

Recent posts:

Tony Schumacher Leader Spotlight

Leader Spotlight: Building a partnership between stakeholders and product, with Tony Schumacher

Tony Schumacher shares important lessons he learned and has taken with him from working under his former boss and mentor.

Sibel Bagcilar
Apr 18, 2025 ⋅ 7 min read
4 Practical Lessons From Dealing With Feature Creep

4 practical lessons from dealing with feature creep

Using these guidelines, you can ensure that you develop lean, functional, and valuable products — all while avoiding feature creep.

Pascal Akunne
Apr 17, 2025 ⋅ 4 min read
Aliza Carpio Leader Spotlight

Leader Spotlight: Driving initiatives with believers, with Aliza Carpio

Aliza Carpio, Sr. Director of Technical Product Management at JLL, talks about the importance of “finding your believers.”

Jessica Srinivas
Apr 17, 2025 ⋅ 6 min read

5 lessons learned from ecommerce product managers

This article covers insights for overcoming common challenges, as well as ways to embrace innovative ecommerce strategies.

Sara Nguyen
Apr 15, 2025 ⋅ 5 min read
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