A feasibility study aims to determine whether a proposed opportunity is financially and technically viable and commercially profitable.
Use this product discovery checklist within your product team to ensure your products align with your users.
Eric Lammertsma talks about how the same three elements of proving assumptions apply to both science and product maangement.
Walk through steps to identify and strive for product-market fit, discover which metrics you should track in that pursuit, and see some real-world examples of both excellent and poor product-market fit.
As a PM, you hold the key to bridging the gap between audience needs and the company’s product. And your most important tool in the process is understanding the product market.
Aaron Smith talks about how to identify (and steer away from) vanity metrics and measure actual business impact results instead.
Because AI has become increasingly integrated into our society, it’s important that you ensure AI operates fairly and transparently.
Madhur Aggarwal shares his view that the PM should be general managers of their product and responsible for the business from end to end.
Apple’s Face ID and Spotify’s Discover Weekly are delighter features. And adding them to your next product will bring smiles. Learn more in this blog.
Julie Acosta reflects on her efforts to unlock an organization’s curiosity by promoting a data-driven culture.
Code rarely starts perfect, so it needs to evolve according to the value it creates for your customers and business.
Follow this 7-step checklist to maximize your chances at running a successful product launch.