2023-02-20
1216
#customer experience#market analysis
Bart Krawczyk
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Feb 20, 2023 â‹… 4 min read

What is willingness to pay (WTP) and how to test it

Bart Krawczyk Learning how to build beautiful products without burning myself out (again). Writing about what I discovered along the way.

Recent posts:

Nick Ehle Leader Spotlight

Leader Spotlight: Structuring teams to minimize dependencies, with Nick Ehle

Nick Ehle talks about minimizing dependencies by designing teams and organizations to be as empowered as possible.

Jessica Srinivas
Dec 5, 2024 â‹… 8 min read

Real-world examples of value-based pricing strategies

Value-based pricing is about using the perceived value, also referred to as willingness-to-pay, to set the right price points for the product.

Bart Krawczyk
Dec 4, 2024 â‹… 5 min read
Carolina Devia Angarita Leader Spotlight

Leader Spotlight: Understanding who your customers truly are, with Carolina Devia Angarita

Carolina Devia Angarita about the importance of understanding who your customers are and what they’re thinking when they come to your site.

Jessica Srinivas
Dec 4, 2024 â‹… 8 min read

A guide to transitioning from a data engineer to product manager role

Whether you’re seeking a fresh challenge or simply curious, this guide provides a roadmap to one of the most dynamic transitions in tech.

Kayode Adeniyi
Dec 3, 2024 â‹… 4 min read
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