Product analysts should be motivated, data-oriented, and team players. They collect customer feedback, market data, and product insights to create recommendations for product go-to-market plans.

VOC helps ensure that customer requests are valuable and creates a competitive advantage by offering a better customer experience.

In this article, we introduce the affinity grouping method. We share tools and best practices and examine how you can integrate analytics.

Value chain analysis helps find a company’s competitive advantage and increase profits. Each product phase is important for the analysis, from beginning to end.

Strategy is all about competing differently, and a distinctive competency is how we compete differently from our competitors.

There are several methods for presenting project ideas in kick-off meetings, but a project charter is all you need for a fresh start.

A project roadmap is a simple table that monitors all departments’ tasks and their statuses. It shows a timeline for each task, subtask, and feature.