David Pereira Product Leader with 15+ years of experience. Partner at Value Rebels and interim CPO at omoqo. Almost every product team is trapped somehow; untrapping them is what drives me.

Stories by David Pereira

What Is The BCG Growth Share Matrix?

What is the BCG growth share matrix?

Product Management

The BCG matrix is a simple way of categorizing your products to understand their growth potential and market share position.

David Pereira
Dec 11, 2023 ⋅ 2 min read
An Overview Of Keep The Lights On (KTLO)

An overview of keep the lights on (KTLO)

Product Management

Keep the lights on refers to everything that comes between your product and your customers receiving its promised value.

David Pereira
Dec 6, 2023 ⋅ 4 min read
Scaling The Product Review Process

Scaling the product review process

Product Management

A product review is the moment where you evaluate what the team created over the last development cycle and align on the next steps.

David Pereira
Nov 30, 2023 ⋅ 3 min read
A guide to leading vs. lagging indicators

A guide to leading vs. lagging indicators

Product Management

In this article, you will learn the difference between lagging and leading metrics and how you can use them to optimize your product.

David Pereira
Nov 2, 2023 ⋅ 3 min read
Mastering Self-Management: Skills, Strategies, And Benefits

Mastering self-management: Skills, strategies, and benefits

Product Management

Self-management is the ability to drive your behavior, knowledge, and emotions towards meaningful outcomes.

David Pereira
Oct 17, 2023 ⋅ 3 min read
Using Case Studies As A Catalyst For Product Adoption

Using case studies as a catalyst for product adoption

Product Management

A simple and concise case study shows what your product or service did for your audience, or how your product improved someone’s life.

David Pereira
Oct 11, 2023 ⋅ 3 min read
Balancing Velocity And Long-Term Planning

Balancing velocity and long-term planning

Product Management

What matters most, delivering output or creating value? This guide will help you differentiate what’s sustainable and what’s not in terms of velocity and long-term planning.

David Pereira
Oct 6, 2023 ⋅ 4 min read
An Overview Of Micromanagement

An overview of micromanagement

Product Management

Micromanagers excessively monitor their team’s progress, which demotivates them and builds resentment towards you.

David Pereira
Sep 21, 2023 ⋅ 4 min read
The Role Of The Product Manager In A Scaling Company

The role of the product manager in a scaling company

Product Management

Over the last decade, I’ve had the chance to be a product manager in different organizations, from start-ups to well-established companies.

David Pereira
Sep 5, 2023 ⋅ 4 min read
When To Use OKRs And When Not To

When to use OKRs and when not to

Product Management

No matter the initiative you’re working on, clarity on what success looks like is essential. There are multiple ways to achieve that clarity, including objectives and key results (OKRs) and product goals. But when should you use which method?

David Pereira
Aug 28, 2023 ⋅ 3 min read
The Importance Of Team Topology

The importance of team topology

Product Management

Team topology is the way of organizing teams, responsibilities, flows, and communication by defining the accountabilities each team has.

David Pereira
Aug 15, 2023 ⋅ 4 min read
Mastering Facilitation: Definition And Examples

Mastering facilitation: Definition and examples

Product Management

Facilitation involves making collaboration easier by allowing your team to accomplish more than the sum of its parts.

David Pereira
Aug 1, 2023 ⋅ 4 min read