Quantitative product data is crucial to understanding user behavior. Learn how your product team can use this knowledge to improve the user experience, reduce churn rate, and generate ROI.

When teams focus on vanity metrics, they take their product in the wrong direction. Yet, PMs and other teams frequently fall into the pit of vanity metrics.

Establishing an effective product feedback loop gives cross-functional teams the data they need to create desirable and scalable products for your customers.

AARRR metrics — also known as pirate metrics — focus on every stage of the customer lifecycle to help you gain actionable insights into your consumers, identify bottlenecks, and create sustainable growth.

Prioritization frameworks are an essential part of a product manager’s tool kit because they aid in facilitating clear communication and making efficient product decisions.

When considering a product management framework, you should select one that’s best suited to boost profitability and help streamline processes.

Knowing how to run a sprint review is a prerequisite for any product management role, but it’s important to make the ceremony more than just a demo of work completed during a sprint.

We do our best to pin down the product manager’s role and responsibilities and list the skills required to build a successful career in product management.