In this guide, we’ll describe what quality assurance (QA) is, explain why it is distinct from testing, and the role QA specialists play in the product development lifecycle.

You can use a strategy canvas to assess opportunities, evaluate competitors, and even plot a brand new value proposition. Learn what a strategy canvas is and what you can do with it.

Discover the differences between the PD and PM roles and how they work together to connect user problems to business objectives.

There are good and bad product managers. The best way to distinguish the two is to look out for common product management anti-patterns.

Whether you are an experienced product manager starting a new job or an entry-level product professional, your first 90 days are critical.

Great stakeholder management leads to resources, support, and even friendships. Poor stakeholder management might be a nail in the coffin of one’s career.

If you understand the cost structure of user acquisition, you can act on it and optimize it. Put simply, lower customer acquisition costs lead to more users.

Even when reduced to a bare minimum, building a real solution is the most expensive validation methods out there. There are dozens of other — faster and cheaper  — approaches to validation.

High retention leads to higher revenue, lower costs, and better data. Learn tried-and-true strategies to increase your customer retention rate.

Any of the four most common growth channels — performance marketing, SEO, virality, and sales — can help you acquire new customers. The trick is choosing the right channel to focus on.

Most people understand what it means to be agile, but hardly anyone can explain it. Learn how to optimize your product cycle and streamline your workflow by embracing agile principles.

Business value is a powerful metric. Use it to assess your current standing, estimate your future potential, and plan a path to bridge the gap between them.