By focusing on how a product can solve problems or enhance the customer’s life, you create more compelling and relatable value propositions.

Value has many forms outside of the exchange of money for products/services. It can be in the form of saving time, increasing revenue, etc.

Product rituals form the basis of your culture and become impactful when integrated into an overall system.

Customer validation is the step in a customer development process where you validate your solutions against customer needs and expectations.

What exactly is founder mode, and is it really better than manager mode? Let’s discuss what this phenomenon could mean for the PM world.

Enablement refers to the process of providing others with the means to do something that they otherwise weren’t able to do.

Bring Six Sigma’s approach and its DMAIC process to your next product analysis to solve project problems and implement lasting solutions.

People need to work on problems that have an impact or else they won’t be intrinsically motivated to sustain an incubation effort.

Cross-selling is the process of introducing complementary products or services that add additional value to a current sale or post sale.

As a product manager, you wield significant influence through your communication. Using BLUF in your emails will save time for you and those you work with.

While frameworks have clear benefits, it’s important to understand how and when to use them, as they are often overused or used in the wrong context or setting.

The product management career path has opened up new opportunities for IC product managers and companies have begun hiring again.