Andrew Schall Andrew has over 20 years of experience as a UX researcher, strategist, designer. He is currently the senior director of experience design research at Mayo Clinic, an adjunct faculty member at the Maryland Institute College of Art (MICA), and coauthor of the book Eye Tracking in User Experience Design.

Stories by Andrew Schall

Data Chart on Stand Over Yellow Background

Using behavioral and attitudinal data in UX design

 UX Design

When you combine behavioral and attitudinal data, you can enable teams to make informed decisions based on triangulated data.

Andrew Schall
Jan 9, 2023 ⋅ 9 min read